They say lightning doesn’t strike twice, but in the case of Just Eat’s latest acquisition, that is exactly what has just happened: The online take-out ordering behemoth (and recently publicly listed company) has acquired Mexico’s SinDelantal.Mx to add to its Latin American presence and keep up the pressure on Rocket Internet’s Foodpanda.
SinDelantal.Mx’s founders, Diego Ballesteros and Evaristo Babé, also founded and soldSpain’s SinDelantal to Just Eat back in late 2012, for a price we originally pegged in the range of “a few million dollars”, but has since been revealed to be £2.5 million, according to Just Eat’s recent IPO filing.
This time around, things are equally opaque. Just Eat isn’t disclosing how much it’s paying for SinDelantal.Mx, although, according to the rumour mill, it’s thought to be one of the largest, if not the largest, online company exits in Mexico (Update: I’m hearing north of $20 million.)
Along with the Mexican startup’s founders, there’s an investor connection between the two SinDelantal deals, too. Seaya Ventures‘ Michael Kleindl was a previous backer of Spain’s SinDelantal, while in 2013 the Spanish VC invested $2.5 million into SinDelantal.Mx, making this the firm’s first exit.